FAQs | pixevety's image management solution frequently asked questions



How do I reset my password?

There is nothing worse than being locked out of your account. Not to worry, it can be easily fixed. First, make sure you are using the email address you registered with. Then, go to the pixevety login page and click on Forgot your password. If the email address provided exists in pixevety, a password reset link will then be sent to that email address. Make sure you check your junk/spam folders.

How can I register?

Register is easy. If your school sent you a link via email, simply click on the link and follow the prompt. You will gain immediate access to your school’s Gallery and can start browsing for photos of your child. You can also register through our registration page . Once your registration is complete, you will receive an email from us to verify your email address. Click on the link and you’ll be all set!

Where is my data stored?

All your images are stored in Australia and you have complete control over access and restrictions. If it’s not kept local, it’s at risk! pixevety prides itself on keeping all its data in its secure and encrypted Australian-based servers so that all your content and other personal information stay onshore. For more information, check out our privacy policy.

Can anyone join pixevety?

Yes! pixevety is open to everyone but access and roles are closely managed. Your family and friends can sign-up and request access to your Personal Gallery.

However, you keep full control over what they can see. Also, for privacy reasons, some Galleries on pixevety – like your school’s Gallery – will only be accessible to specific users (i.e. guardians of students enrolled at that school).


What does APP and GDPR compliance mean? Why is it important to my school?

The Australian Privacy Principles (or APPs) outline how most Australian companies must manage personal information to remain compliant with Australia’s Privacy Act 1988. The APPs set out the rules for how personal information must be collected, secured, used and disclosed, in both digital and mainstream environments. Find out more at www.oaic.gov.au/

The European Union (EU)’s General Data Protection Regulation (GDPR) came into force in May 2018. The GDPR was designed to harmonise data privacy laws across Europe and to reshape the way organisations across the region, and globally, address privacy and security of personal information in digital environments. Find out more at www.eugdpr.org/

Finding a photo management platform that is compliant with both the APPs and the GDPR is important for individuals and organisations alike. Individuals need to be confident that their photos and other personal information are shielded from misuse. Organisations that manage photos on behalf of individuals need to ensure that the platform they are using is trustworthy and secure. To this end, pixevety is committed to providing a consistently high standard of privacy and security. We are APP compliant and, because we see the GDPR as a global benchmark in privacy protection, we are working to attain GDPR compliance within the coming months.


Why is my school switching to pixevety?

Your school was seeking a more innovative and secure way to share photos with its family-community. pixevety is a new platform that enables your school to easily and securely share relevant image content of school life whilst ensuring they have your most up-to-date consent on who sees your child’s digital content.

Will I still be able to see old photos?

Yes. Photos taken prior to the school’s move to pixevety will all be made available on the new platform. As a parent you will only have access to photos of your child or your child’s class, and other photos with rights to be shared across the entire school community.

Why do I need to sign-up for an account?

Parents should sign-up to pixevety to ensure all school community images are protected and everyone in the entire community can contribute. pixevety is not only about ensuring privacy, but also about building stronger communities. All families can enjoy and trust pixevety to store their photos and keep all their memories safe. The school signs a secure service provider contract with us (we are also registered to comply with the Australian Privacy Principles under the OAIC) which means pixevety acts on behalf of the school to administer their photo management function. pixevety handles the personal information of parents in accordance with a school’s privacy policy and requirements – including the relevant privacy law and policies – to facilitate the management of school photos. In some cases, schools will take the step to refer to us directly in their privacy policies. In other cases, schools may default to a State education department’s privacy policy where pixevety may not be explicitly mentioned as a contract provider. We will only use parent emails in a secure, confidential manner to activate a student record, create an account and provide parents with access to view their child(ren)’s images.

Can I use pixevety to share on social media?

pixevety is designed to cater to all photo privacy needs. You can safely share your own photos (with metatags removed and in low resolution) and will be able to share others photos in social media if the photo owner allows it. An “R” will appear in the corner of the photo to notify you that there are sharing restrictions on the image. Plus, each user will be asked to take the ‘pixevety pledge’ which is a promise to respect the privacy wishes of all users on the pixevety platform.

I have already signed a photo consent form, why do I need to sign a new one?

Your school is making a greater effort to ensure it is fulfilling its photo privacy obligations to you as a parent or guardian. pixevety is different to other photo management solutions, privacy matters. We have been asked on behalf of your school to make sure your image usage consent is explicit, up -to-date and kept on record.

Can my family and friends also join pixevety?

Yes! pixevety is open to everyone. Your family and friends can sign-up and request access to your Personal Gallery. You decide what they can see. However, for privacy reasons, your school’s Gallery will only be available to parents of students enrolled at school.

Can I update my school image consent without signing up to pixevety?

Yes, a manual form will also be sent in a school email informing you about the updated media usage policy which you can use to directly update the school.

What is APP and GDPR?

The Australia Privacy Principles or APPs, outline how most Australian companies must handle, use and manage personal information to remain privacy complaint. Find out more at www.oaic.gov.au/ 

The GDPR was designed to harmonise data privacy laws across Europe to protect and empower all EU citizens data privacy and to reshape the way organisations accross the region, and globally, approach data privacy. Find out more at www.eugdpr.org/ 


What are the pixevety Terms and the platform Privacy Policy?

The pixevety Terms and platform Privacy Policy are important documents.

The Terms are our contract of service with you (or the Organisation who is managing your images using pixevety), and you must agree to the Terms in order to have an account with us.

The platform Privacy Policy describes how the personal information you provide to us when setting up your pixevety account and using our platform will be managed and kept safe. It is a requirement of the Terms that you read and understand the platform Privacy Policy before using pixevety.

What is Privacy-by-Design for pixevety?

The concept of Privacy-by-Design says that privacy and the protection of personal information should be “built-in” to a system or platform, as opposed to being “bolted on” or treated as an afterthought. pixevety is a strong proponent of this concept! We have built our platform with strict attention to both the privacy rules that apply to us and the expectations of the individuals whose images are managed by us.

Why is the Consent Management Module so important?

The Consent Management Module is a key Privacy-by-Design feature of the pixevety platform. It allows an Organisation (e.g. a school) to accurately record and act upon the wishes of individuals (e.g. students or their parents/ legal guardians) in relation to the Organisation’s access and use of their images.

The Consent Management Module is an active opt-in consent process, where individuals can change or revoke their consent across a number of access and use topics at any time, including topics that some individuals may feel strongly about – such as whether an image can be published by the Organisation to social media.

Can our Organisation turn the Consent Management Module OFF?

Your Organisation can… but we DO NOT recommend this. The privacy rigour set out in our Terms makes it clear that pixevety is not responsible for any Organisation’s failure to manage personal information in accordance with lawful privacy requirements. The Consent Management Module can greatly assist Organisations to achieve their compliance obligations.

What is facial recognition and how is it used by pixevety?

Facial recognition is a mathematical process for matching an image of an individual (i.e., their face) with other images containing that same individual.

We use facial recognition in order to match the face of a named individual with all the other images of them in a particular Gallery. For example, if a school imports the identification photo of a student into its Gallery, pixevety runs a facial recognition process to find other images of that student that are held in the school’s Gallery. (An individual is named when an image of them is “tagged” with their name or if it is preferable to the Gallery owner, a number or nickname representing the individual).

pixevety does not run facial recognition processes between separate Galleries, therefore a face identified in one Gallery (e.g. a school’s Gallery) will not be recognised in another Gallery (e.g. a private person’s Gallery). This is more secure and safer than the way facial recognition is used across well-known social media platforms.

By enabling facial recognition in a Gallery, pixevety can determine which consent restrictions apply to an image based on who has been tagged (e.g. photos tagged with Johnny Smith will be marked as “Not for Marketing use”). This is a highly desirable and privacy-enhancing use of this technology.

It is important to note that the facial recognition function is essential for an Organisation’s use of the Consent Management Module, as it is necessary to identify the individual on a photo in order to apply their specific wishes around access and use.

Privacy of images, and the individuals tagged on those images, is of paramount importance to pixevety. We do not maintain a databank of images, nor do we make algorithmic (or any other kind of) facial recognition data available to anyone. We will only depart from this position where we are required by law to do so.

Can our Organisation turn the facial recognition functionality OFF?

An Organisation cannot turn the facial recognition functionality OFF within its Gallery as it is a core component of the Consent Management Module. An individual’s permissions for how their images can be accessed and used cannot be applied to their images if they are not tagged. Turning off facial recognition would present a significant privacy risk for an Organisation.

Does pixevety use contracted service providers?

While it is our policy to use in-house (or “on premises”) solutions wherever possible, if a suitable in-house option is not available to us, we use a contracted service provider. Wherever personal information is involved, contracted service provider agreements are in place to ensure security and recoverability of that information.

Data Storage: We only use a contracted services provider within Australia to provide our data storage infrastructure.

Functionalities: We use an overseas service provider whose data is stored in Australia for object recognition (e.g. cup, ball, grass) and facial recognition (i.e., deployment of the mathematical algorithm that enables pixevety to recognise faces). The use of Application Programming Interface (API) ensures we do not permanently store images/media when using these functionalities. For example, a facial recognition API creates an encrypted template of a person’s features (as a random alphanumeric string of code) thus anonymizing facial data. Images themselves are only used for initial processing within pixevety, and an API template cannot be reverse-engineered back into a photo. The use of APIs ensures the data held by our object recognition and facial recognition provider is useless to anyone except pixevety.

NOTE: Object recognition can be turned OFF in each Gallery.

Should an “on premises” option for deploying our object recognition and/or facial recognition functionalities become available to us, we will update this FAQ accordingly.

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