As I look back on 2023, I look back with a sense of confidence and astonishment. Confidence due to the momentum pixevety has had this year educating schools, universities, children, and parents about image privacy and consent but also astonishment at our growth trajectory as a company and as individuals.
When we first started this company over a decade ago, my vision was to create an exceptional media management platform that not only embraced consent protocols but offered a seamless, secure, time saving integration tool for educational institutions. We have not only achieved that objective but surpassed every metric we set for ourselves in the last year despite some reverberations resulting from impetuous legislative processes in global markets.
Our clear and proactive approach is based on education not alarmism. As some global environments embraced a lethargic approach to consent, AI and biometrics, our early adoption of consent protocols and GDPR has set us up as an industry pioneer, a badge of honour we wear with pride.
Our commitment to the education sector has recently seen us achieve a 99.4% retention rate amongst our clients, something that would not only be the envy of any business, but in a highly competitive education sector, that is unprecedented.
pixevety’s approach has always been centred on the protection of students in concert with educational institutions which, while sometimes forgotten, play an integral role as a guardian of student digital media. As the landscape changes and the threat of litigation intensifies, the time for action has never been more important.
Recent litigation lodged against social media companies by parents in the United States should sound alarm bells to schools globally about how important the protection of a student’s wellbeing, images and data are in today’s precarious online environment. Embracing a protection-by-design media management system is not only a time saving integration tool, but provides comprehensive safeguarding mechanisms for students, schools, and parents.
This year there has been a seismic shift in safeguarding student/school media assets by educational institutions, instigated by a combination of proactive digital media strategy and a realisation that an external threat can do irreparable damage to students, families, and their brand.
This strategic thinking by schools, diocese, academies and districts has given me enormous hope that our vision for universal student protection may one day come to fruition.
We hope to be a beacon of information for schools globally and a standard we hope all platforms hope to emulate in 2024.
Finally, to have a team that embraces these very principles daily and surpasses every benchmark with passion and dedication is the most rewarding of all, not just for me but more importantly for our educational clients.
This year has filled me with great hope, and I want to wish everyone, not just our clients and staff a Merry Christmas. Be safe and look forward to seeing you all in 2024.
– Colin Anson-Smith, CEO & Co-Founder of pixevety
